FW25 precollection campaign

A character study, at once candid and stark, seen through the photographic gaze of Gray Sorrenti.

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A cast of stars

LOEWE Global Brand Ambassador Yang Mi and actors Greta Lee, Josh O’Connor and Stéphane Bak are pictured in domestic settings.

Singular vision

Shapes are both abstract and pragmatic, following a playful dialogue between body and garment that is quintessentially LOEWE.

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Precollection bags

The Puzzle bag is updated with a biker belt, and the Ola arrives in smooth leather with tonal donut chains as signature bags are refreshed for the new season.

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